Distractibility

Been helping mad.house (NYC) launch their new WordPress powered site – http://madhousenyc.com – A pool of creative talent there… Check them out.
Listening to GirlTalk. Reluctantly letting my 6 year old join the fun. Most of the lyrics go unnoticed, am hoping
I left a comment on Lucas Gonze’s blog recently that expressed my thinking on the company that we all know as Hulu (http://hulu.com). Lucas reblogged the comment entitled “Is Hulu a solid company?”
http://gonze.com/blog/2010/11/15/is-hulu-a-solid-company/
Hulu is a fascinating case. Not only because of how and why it sprouted and how they have evolved…. but now even more so as they forge ahead into the challenging space that is the future of TV. Hulu success is not black and white. It’s not a typical startup company. Hulu is a vehicle to traverse through various obstacles that have existed and will exist in the “Internet” TV space. A means to an end. Many ends in fact.
One possible future for Hulu exists more as a backend company to power the existing Brands and Properties that are already valuable, built up over decades, and that have penetrated into our modern culture’s news & entertainment sector. Hulu, the brand and destination site, may become less of a priority, in effect. The audience would be directed to the proper Channels/Shows. On the web, obviously these would be domains/sites. On new interfaces built specifically for TV (i.e. GoogleTV, AppleTV, Roku etc) the concept of domains/sites does not exist and instead you just have a GUI to navigate and search for the channel and show you want to watch. Why would we need a “Hulu” to encapsulate the content and direct brands?
The future of TV does not require TV Guides or mulit-library destination sites like Hulu. The future needs backend infrastructure and, as always, brand penetration. Hulu, in its current form and in this context, gets in the way.
Think about why Comedy Central, CBS and in my opinion the most noteworthy of all…. HBO are not part of Hulu. They don’t need to be. How does Hulu become needed by all? Like I said in my comment on Lucas’s blog, it’s an all or nothing proposition. Way I see it. How about you?

Library owned autographed copy. I actually went to see Ralph Nader on this book tour but did not buy a copy. I love listening to this “unreasonable man”.
I love Jason’s ThisWeekIn Network of shows. I mainly watch TWIS but some of the best video content can be found here. It’s a brilliant concept that was well executed. In a short time it has grown fast and I believe it is already profitable (could be wrong on that).
Tyler Crowley chimes in with great thoughts in a very calm manner. Together with Jason’s vigor, they make a balanced duo that I find enjoyable to watch/listen to.
In this recent episode, a few topics are relevant to my current thinkering. Dave McClure is on. I’ve been playing with Twilio and he is involved with them and started the Twilio Fund (http://500startups.com/twiliofund/index.html) . Also, the Shark Tank session at the end of the show with Chas Wagner of Fanattix.com was interesting to me because of Tyler’s thoughts on how to tap the emotional aspect of the sporting events as a core component to hinge the product on. I completely grok that and spend a good amount of time thinking on social actions and gestures online. Good feedback.
Been seeing a lot of these mobile “nearby chat” apps popping up. I like the idea. Simple chat rooms based on geolocation. Proximity could be 10 feet or 10 miles. Could be casual use while waiting for a ride or could even be used for SOS. And various uses in between. I know some are focused on ad hoc flirty meetups.
I thought it might be a fun exercise to build something in this space at some point in time. And as I always do, I like to give it a name and try to grab a domain name to nudge me to work on it. I noticed that many of these services have odd names. I went right for the obvious name this time. And I was somewhat surprised that it was unregistered. So I grabbed NearbyChat.com. It redirects to this blog post for now.
Anyone want to help develop it? I sure don’t have the time right now.
@sull me on Twitter
http://www.npr.org/templates/story/story.php?storyId=130976680
hulu is a bad investment:
http://blog.bobbyrasul.com/technology/hulu-is-a-bad-investment